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Camila Cabello and BACARDÍ Rum bring Halloween magic to Miami

Joia Beach transformed into a vibrant, moonlit stage for an evening of music, celebrity guests, and signature BACARDÍ drinks.

On October 30th, Joia Beach in Miami turned into a lively Halloween celebration hosted by Camila Cabello and BACARDÍ Rum. The event was infused with the unique energy of Miami, blending music, tropical vibes, and creative costumes to create an evening that stood out. Guests were transported to a world of celebration where the full moon provided a magical backdrop.

Camila Cabello dazzled in a Cuban Tropicana dancer outfit adorned with over 10,000 rhinestones and an elaborate feathered headpiece, celebrating her Cuban roots. As the face of BACARDÍ, Camila Cabello set the perfect tone for the night. The event drew high-profile guests such as NFL star Odell Beckham Jr., singer Emily Estefan, and makeup artist Patrick Ta. Their imaginative costumes, including Daymond John's steampunk gladiator look and Emily Estefan's sun goddess attire, added a distinctive flair to the night.

Music was a key element of the celebration. The event kicked off with an energetic set from DJ duo Coco & Breezy, setting the mood for an exciting night. DJ Walshy Fire of Major Lazer fame later took over, elevating the atmosphere with electrifying beats. One of the night’s highlights was Camila Cabello’s surprise performance of her new song "Move," in collaboration with Adam Port. The track, along with songs like "She Knows" and "Hot Uptown" from her latest album, captivated the audience and kept the dance floor alive.

Halloween-themed cocktails and beach vibes

A BACARDÍ event is never complete without its iconic drinks. Guests enjoyed specially crafted cocktails such as the Blood Moon and a creative twist on Cabello’s signature Eye Luv It Punch, which featured BACARDÍ Superior Rum mixed with St-Germain, passion fruit, and coconut water for a tropical touch. These themed beverages added a festive element, enhancing the experience as guests danced and mingled.

The party's celestial theme inspired attendees to show off their unique and glamorous costumes, and the glowing moon installation over the beach set the stage for unforgettable moments. Fans were thrilled by Camila’s friendly interactions, where she joined them in admiring their costumes and sharing laughs.

As the night progressed, Odell Beckham Jr. amped up the energy, leading a dance circle that kept the celebration alive well into the night. The fusion of music, ocean views, and camaraderie created a standout event that reflected Miami's lively culture.

Two individuals dressed in vibrant costumes enjoying a lively atmosphere at a festive party.

A celebration of Miami’s spirit with Camila Cabello

The Full Moon Halloween Party was more than just a gathering; it embodied the spirit of Miami—blending music, heritage, and community in one spectacular event. Camila Cabello’s passion for performance and connection to her Cuban roots resonated with the guests, making the night memorable. Attendees left with the music and energy still buzzing, marked by memories of dancing under the moonlight.

The oceanfront venue, illuminated by the glow of the full moon and complemented by a giant moon installation, set the perfect stage for an immersive celebration. Attendees embraced the invitation to don bold, creative, cosmic costumes, enhancing the festive atmosphere. The combination of live DJ performances, interactive moments with Camila, and unique drinks created an event that captured the spirit of Miami’s cultural and social scene, making it a truly memorable night.

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