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Lourdes Mola sets vision for Latin market growth at Seminole Hard Rock Hotel & Casino Hollywood, FL

A seasoned entertainment executive brings cultural fluency, strategic vision, and community focus to one of South Florida’s most influential destinations

Lourdes Mola from Seminole Hard Rock Hotel and Casino Hollywood smiling in a black dress in front of The Guitar Hotel.

In a city where culture drives commerce and community fuels growth, leadership rooted in authenticity matters. That’s exactly why the appointment of Lourdes Mola as Vice President of Latin Business Development at Seminole Hard Rock Hotel & Casino Hollywood is resonating far beyond the property itself. In South Florida—where the Latin market is not a niche but a cornerstone—Mola’s role reflects a broader commitment to inclusive growth, cultural relevance, and long-term economic impact that stretches from Hollywood to Little Havana and beyond.

Lourdes Mola’s leadership vision and the power of the Latin market

Born and raised in Miami and of Cuban descent,  Lourdes Mola’s career has consistently lived at the intersection of entertainment, culture, and community. With formative experience at Royal Caribbean Group and The Walt Disney Company, she developed a deep understanding of storytelling, relationship-building, and delivering exceptional guest experiences at scale. Those lessons, paired with her entrepreneurial journey, shaped a leadership style grounded in innovation, resilience, and cultural awareness.

Her work with the Latin GRAMMY Cultural Foundation further strengthened her commitment to music education and the transformative power of access and opportunity—values that continue to guide her approach today. As Vice President of Latin Business Development at Seminole Hard Rock Hollywood, Mola is uniquely positioned to bridge corporate strategy with cultural understanding, ensuring that initiatives are not just visible but meaningful.

In South Florida, the Latin market is a driving economic force. From hospitality and entertainment to tourism and small business growth, Latin consumers shape trends and fuel demand. Mola approaches this reality with intention—recognizing diversity within the community and rejecting one-size-fits-all thinking. Her leadership reflects an understanding that honoring tradition while embracing innovation is essential for sustainable business growth in Miami’s dynamic landscape.

Hard Rock Hollywood’s commitment to community, culture, and growth

Under Mola’s leadership, Seminole Hard Rock Hollywood is deepening its investment in culturally relevant programming that reflects the rhythm of South Florida. From live performances and signature events to thoughtfully curated dining and nightlife experiences, the property is positioning itself as more than a destination—it’s becoming a regional cultural anchor.

What sets Seminole Hard Rock Hollywood apart is its emphasis on long-term engagement. Initiatives are designed not just to entertain, but to foster pride, connection, and economic opportunity. Mola plays a key role in shaping partnerships with cultural institutions, expanding community-driven programming, and ensuring that Latin guests feel seen, valued, and celebrated every time they visit.

Looking ahead to 2026, the vision is clear: deeper collaboration, broader impact, and experiences that extend beyond entertainment into education and empowerment. From weekend salsa classes and the vibrant Noches de Neon series to new cultural activations, Seminole Hard Rock Hollywood is blending global energy with local pride. The ongoing campaign “Mi Gente, My Rhythm. My Flavor.” captures this ethos—inviting guests into a space where culture and hospitality coexist seamlessly.

For Miami’s business and cultural community—from Coral Gables to Calle Ocho—Mola’s role signals a future where leadership reflects the people it serves. Her message to visitors is simple but powerful: Seminole Hard Rock Hollywood is more than a venue; it’s a platform for connection, trust, and lasting relationships built through authentic engagement.

As South Florida continues to evolve, leaders like Lourdes Mola are helping shape a business landscape that recognizes culture as both an asset and a responsibility. To stay connected to executive profiles and stories shaping Miami’s future, subscribe to the Calle Ocho News newsletter. Local businesses, brands, or agencies interested in reaching our engaged audience can contact Pressnet Corp. for advertising and partnership opportunities.

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