Bacardí signed a multi-year program to offer Miami Marlins fans the ultimate cocktail experience
Attention Miami Marlins fans, it has been announced that BACARDÍ is partnering with the team to offer fans the ultimate cocktail experience. This includes the opening of the BACARDÍ Bar, which will be by section 37 on the Promenade Level at loanDepot park. There will also be prominent branding on the wedge wall in the centerfield.
“We’re thrilled that loanDepot park will be welcoming fans back into the ballpark again this year, and equally excited that sports fans will be able to enjoy delicious BACARDÍ cocktails to enhance their stadium experience,” said Lisa Pfenning, Vice President Marketing of BACARDÍ Rum North America.
The partnership strengthens the commitment the Miami Marlins have made to improve the fan experience and cultivate partnerships with South Florida businesses. It is exciting that the BACARDÍ Bar will provide fans a social opportunity to enjoy the game and have a delicious drink!
Furthermore, the company has sustainable goals that align with that of the Miami Marlins BACARDÍ is working towards the transition to a 100 percent biodegradable spirits bottle. They hope to eliminate at least 3,000 tons of plastic. They hope other companies will also be inspired to make more sustainable choices. Similarly, the Marlins were one of the first MLB clubs that eliminated single-use straws in 2019. They instead created Marlins-branded paper straws for the ballpark.
BACARDÍ is the rum with the most recognized; it has won over 900 awards for quality, taste, and innovation. The founder of this smooth rum is Don Facundo Bacardi, who came up with the formula in 1862, in the city of Santiago de Cuba, in Cuba. With the special taste of the BACARDÍ rum, many cocktails were created. Some of them being the Mojito,Daiquiri, Cuba Libre, Piña Colada, and El Presidente which are all made using BACARDÍ. Today it is manufactured in Puerto Rico and the USA headquarters are located in Coral Gables.